Sec Form 13D Filing - Coliseum Capital Management LLC @ Quotient Technology Inc.

Sec Form 13D Filing - Coliseum Capital Management LLC filing for Quotient Technology Inc. (QUOT) - 2022-01-18

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SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 13D

Under the Securities Exchange Act of 1934

(Amendment No. )*

QUOTIENT TECHNOLOGY INC.

(Name of Issuer)

Common Stock, par value $0.00001 per share

(Title of Class of Securities)

749119103

(CUSIP Number)

Christopher Shackelton/Adam Gray

105 Rowayton Avenue

Rowayton, CT 06853

(Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications)

Not Applicable

(Date of Event Which Requires Filing of This Statement)

If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of §240.13d-1(e), §240.13d-1(f) or §240.13d-1(g), check the following box. ☐

*	The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.

The information required on the remainder of this cover page shall not be deemed to be “filed” for the purpose of section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).


CUSIP No. 749119103		13D		Page 2 of 12


1.		Names of reporting persons. Coliseum Capital Management, LLC
2.		Check the appropriate box if a member of a group (see instructions) (a) ☐ (b) ☒
3.		SEC use only
4.		Source of funds (see instructions) AF
5.		Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e) ☐
6.		Citizenship or place of organization Delaware


CUSIP No. 749119103		13D		Page 3 of 12


1.		Names of reporting persons. Coliseum Capital, LLC
2.		Check the appropriate box if a member of a group (see instructions) (a) ☐ (b) ☒
3.		SEC use only
4.		Source of funds (see instructions) AF
5.		Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e) ☐
6.		Citizenship or place of organization Delaware


CUSIP No. 749119103		13D		Page 4 of 12


1.		Names of reporting persons. Coliseum Capital Partners, L.P.
2.		Check the appropriate box if a member of a group (see instructions) (a) ☐ (b) ☒
3.		SEC use only
4.		Source of funds (see instructions) WC
5.		Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e) ☐
6.		Citizenship or place of organization Delaware


CUSIP No. 749119103		13D		Page 5 of 12


1.		Names of reporting persons. Adam Gray
2.		Check the appropriate box if a member of a group (see instructions) (a) ☐ (b) ☒
3.		SEC use only
4.		Source of funds (see instructions) AF
5.		Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e) ☐
6.		Citizenship or place of organization United States


CUSIP No. 749119103		13D		Page 6 of 12


1.	Names of reporting persons. Christopher Shackelton
2.	Check the appropriate box if a member of a group (see instructions) (a) ☐ (b) ☒
3.	SEC use only
4.	Source of funds (see instructions) AF
5.	Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e) ☐
6.	Citizenship or place of organization United States
Number of shares beneficially owned by each reporting person with		7.	Sole voting power 0
		8.	Shared voting power 4,586,442
		9.	Sole dispositive power 0
		10.	Shared dispositive power 4,586,442
11.	Aggregate amount beneficially owned by each reporting person 4,586,442
12.	Check if the aggregate amount in Row (11) excludes certain shares (see instructions) ☐
13.	Percent of class represented by amount in Row (11) 4.86%
14.	Type of reporting person (see instructions) IN


CUSIP No. 749119103		13D		Page 7 of 12

Item 1.

Security and Issuer.

This Schedule 13D (this “Schedule 13D”) relates to the common stock, par value $0.00001 per share (the “Common Stock”), of Quotient Technology Inc. (the “Issuer”), a Delaware corporation. The principal executive offices of the Issuer are located at 1260 East Stringham Avenue, Suite 600, Salt Lake City, Utah, 84106.

Item 2.

Identity and Background.

The persons filing this statement and the persons enumerated in Instruction C of Schedule 13D and, where applicable, their respective places of organization, general partners, directors, executive officers and controlling persons and the information regarding them, are as follows:

(a)	This Schedule 13D is filed by:

•

Coliseum Capital Management, LLC, a Delaware limited liability company (“CCM”);

•

Coliseum Capital, LLC, a Delaware limited liability company (“CC”);

•

Coliseum Capital Partners, L.P., a Delaware limited partnership (“CCP”);

•

Adam Gray (“Gray”); and

•

Christopher Shackelton (“Shackelton”).

The foregoing persons are hereinafter sometimes collectively referred to as the “Reporting Persons”.

(b)	The business address of the Reporting Persons is 105 Rowayton Avenue, Rowayton, CT 06853.

(c)	The present principal occupation or employment of each of the Reporting Persons and the name, principal business and address of any corporation or other organization in which such employment is conducted is as follows:

CCM is the investment adviser to CCP, which is an investment limited partnership. CC is the general partner of CCP. Gray and Shackelton are the managers of CC and CCM.

(d)	During the last five years, none of the Reporting Persons has been convicted in a criminal proceeding (excluding traffic violations or similar misdemeanors).

(e)

During the last five years, none of the Reporting Persons was a party to a civil proceeding of a judicial or administrative body of competent jurisdiction and as a result of such proceeding was or is subject to a judgment, decree or final order enjoining future violations of, or prohibiting or mandating activities subject to, federal or state securities laws or finding any violation with respect to such laws.

(f)	The citizenship or place of organization for each of the Reporting Persons is listed in Row 6 of the cover pages hereto.


CUSIP No. 749119103		13D		Page 8 of 12

Item 3.

Source and Amount of Funds or Other Consideration.

The source and amount of funds used in purchasing shares of the Common Stock described in Item 5 by the Reporting Persons and a separate account investment advisory client of CCM (the “Separate Account”) were as follows:


Purchaser	Source of Funds		Amount
CCP		Working Capital	$	25,908,868
Separate Account		Working Capital	$	7,880,080

Item 4.

Purpose of Transaction.

The Reporting Persons acquired shares of the Common Stock for investment purposes, and such purposes were made in the Reporting Persons’ ordinary course of business. In pursuing such investment purposes, the Reporting Persons may further purchase, hold, vote, trade, dispose or otherwise deal in the Common Stock at times, and in such manner (including pursuant to hedging transactions), as they deem advisable to benefit from changes in market prices of the Common Stock, changes in the Issuer’s operations, business strategy or prospects, or from a sale or merger of the Issuer. To evaluate such alternatives, the Reporting Persons routinely will monitor the Issuer’s operations, prospects, business development, management, competitive and strategic matters, capital structure, and prevailing market conditions, as well as alternative investment opportunities, liquidity requirements of the Reporting Persons and other investment considerations. Consistent with their investment research methods and evaluation criteria, the Reporting Persons may discuss such matters with management or directors of the Issuer, other shareholders, industry analysts, existing or potential strategic partners or competitors, investment and financing professionals, sources of credit and other investors. Such factors and discussions may materially affect, and result in, the Reporting Persons’ modifying their ownership of the Common Stock, exchanging information with the Issuer pursuant to appropriate confidentiality or similar agreements, proposing changes in the Issuer’s operations, governance or capitalization, or in proposing one or more of the other actions described in paragraphs (a) through (j) of Item 4 of Schedule 13D. The Reporting Persons reserve the right to formulate other plans and/or make other proposals, and take such actions with respect to their investment in the Issuer, including any or all of the actions set forth in paragraphs (a) through (j) of Item 4 of Schedule 13D, or acquire additional shares of Common Stock or dispose of all shares of Common Stock beneficially owned by them, in public market or privately negotiated transactions. The Reporting Persons may at any time reconsider and change their plans or proposals relating to the foregoing.

Item 5.

Interest in Securities of the Issuer.

(a) – (b) The information relating to the beneficial ownership of the Common Stock by each of the Reporting Persons set forth in Rows 7 through 13 of the cover pages hereto is incorporated by reference herein. The percentages set forth in Row 13 for all cover pages filed herewith are calculated based upon 94,421,658 shares of Common Stock outstanding as of November 2, 2021, as reported in the Issuer’s Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission (“SEC”) on November 5, 2021.

(c)	The Reporting Persons and the Separate Account effected the following transactions in the Common Stock on the dates indicated, and such transactions are the only transactions in the Common Stock by the Reporting Persons in the sixty days preceding the filing of this Schedule 13D:


CUSIP No. 749119103		13D		Page 9 of 12


Name	Purchase or Sale		Date		Number of Shares		Weighted Average Price Per Share		Range of Prices
CCP		Open Market Purchase		11/19/2021		208,191	$	7.38	$7.30- $7.40
Separate Account		Open Market Purchase		11/19/2021		65,809	$	7.38	$7.30- $7.40
CCP		Open Market Purchase		11/22/2021		166,876	$	7.33	$7.13- $7.40
Separate Account		Open Market Purchase		11/22/2021		52,780	$	7.33	$7.13- $7.40
CCP		Open Market Purchase		11/23/2021		182,386	$	7.09	$7.00- $7.15
Separate Account		Open Market Purchase		11/23/2021		57,614	$	7.09	$7.00- $7.15
CCP		Open Market Purchase		11/24/2021		91,212	$	7.08	$6.90- $7.10
Separate Account		Open Market Purchase		11/24/2021		28,788	$	7.08	$6.90- $7.10
CCP		Open Market Purchase		11/26/2021		88,772	$	7.19	$7.02- $7.30
Separate Account		Open Market Purchase		11/26/2021		28,025	$	7.19	$7.02- $7.30
CCP		Open Market Purchase		11/29/2021		152,048	$	7.31	$7.09- $7.37
Separate Account		Open Market Purchase		11/29/2021		47,952	$	7.31	$7.09- $7.37
CCP		Open Market Purchase		11/30/2021		158,028	$	7.02	$6.70- $7.05
Separate Account		Open Market Purchase		11/30/2021		49,840	$	7.02	$6.70- $7.05
CCP		Open Market Purchase		12/2/2021		35,209	$	7.07	$7.00- $7.07
Separate Account		Open Market Purchase		12/2/2021		11,054	$	7.07	$7.00- $7.07
CCP		Open Market Purchase		12/3/2021		92,060	$	6.52	$6.52- $6.63
Separate Account		Open Market Purchase		12/3/2021		28,940	$	6.52	$6.52- $6.63
CCP		Open Market Purchase		12/7/2021		30,422	$	7.31	$7.29- $7.33
Separate Account		Open Market Purchase		12/7/2021		9,578	$	7.31	$7.29- $7.33
CCP		Open Market Purchase		12/8/2021		61,575	$	7.41	$7.39- $7.42
Separate Account		Open Market Purchase		12/8/2021		19,391	$	7.41	$7.39- $7.42


CUSIP No. 749119103		13D		Page 10 of 12


CCP	Open Market Purchase	12/9/2021	76,038	$	7.38	$7.24- $7.40
Separate Account	Open Market Purchase	12/9/2021	23,962	$	7.38	$7.24- $7.40
CCP	Open Market Purchase	12/10/2021	15,633	$	7.29	$7.26- $7.30
Separate Account	Open Market Purchase	12/10/2021	4,929	$	7.29	$7.26- $7.30
CCP	Open Market Purchase	1/11/2022	1,233,621	$	7.54	$7.45- $7.69
Separate Account	Open Market Purchase	1/11/2022	366,379	$	7.54	$7.45- $7.69
CCP	Open Market Purchase	1/12/2022	492,699	$	7.55	$7.47- $7.55
Separate Account	Open Market Purchase	1/12/2022	146,631	$	7.55	$7.47- $7.55
CCP	Open Market Purchase	1/13/2022	200,363	$	7.49	$7.40- $7.61
Separate Account	Open Market Purchase	1/13/2022	59,637	$	7.49	$7.40- $7.61
CCP	Open Market Purchase	1/14/2022	231,212	$	7.03	$6.89- $7.25
Separate Account	Open Market Purchase	1/14/2022	68,788	$	7.03	$6.89- $7.25

(d)	Except as set forth in Item 6 hereof, no person has the right to receive or the power to direct the receipt of dividends from, or the proceeds from the sale of, the Common Stock reported herein.

(e)	Not applicable.

The information in items 4 and 6 hereof is incorporated by reference herein.

Item 6.

Contracts, Arrangements, Understandings or Relationships With Respect to Securities of the Issuer.

CCM is an investment adviser whose clients, including CCP and the Separate Account, have the right to receive or the power to direct the receipt of dividends from, or the proceeds from the sale of, the Common Stock. CC is the general partner of CCP. Gray and Shackelton are the managers of CC and CCM.

The Reporting Persons are parties to an agreement with respect to the joint filing of this Schedule 13D and any amendments hereto. A copy of such agreement is attached as Exhibit 1 to this Schedule 13D and is incorporated by reference herein.

Item 7.

Material to Be Filed as Exhibits.


Exhibit No.		Description

1		Joint Filing Agreement

SIGNATURES

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

Dated: January 18, 2022


COLISEUM CAPITAL MANAGEMENT, LLC		ADAM GRAY

By:	/s/ Thomas Sparta	By:	/s/ Thomas Sparta
	Thomas Sparta, Attorney-in-fact		Thomas Sparta, Attorney-in-fact

COLISEUM CAPITAL, LLC		CHRISTOPHER SHACKELTON

By:	/s/ Thomas Sparta	By:	/s/ Thomas Sparta
	Thomas Sparta, Attorney-in-fact		Thomas Sparta, Attorney-in-fact

COLISEUM CAPITAL PARTNERS, L.P.

By:	Coliseum Capital, LLC, General Partner

By:	/s/ Thomas Sparta
	Thomas Sparta, Attorney-in-fact

Number of

shares

beneficially

owned by

each

reporting

person

with

Sole voting power

0

Shared voting power

4,586,442

Sole dispositive power

0

Shared dispositive power

4,586,442