Sec Form 13D Filing - Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust filing for Vera Bradley Inc. (VRA) - 2021-03-26

Insider filing report for Changes in Beneficial Ownership

  • Schedule 13G & 13D forms are used to report a party's ownership of stock which exceeds 5% of a company's total stock issue.
  • Schedule 13G is a shorter version of Schedule 13D with fewer reporting requirements.
"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
What is insider trading>>

 

 

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, DC 20549

 

 

SCHEDULE 13D

Under the Securities Exchange Act of 1934

(Amendment No. 14)

 

 

Vera Bradley, Inc.

(Name of Issuer)

 

 

Common Stock, No Par Value

(Title of Class of Securities)

92335C106

(CUSIP Number)

 

 

Joanne R. Soslow, Esq.

Morgan, Lewis & Bockius LLP

1701 Market Street

Philadelphia, Pennsylvania 19103

(215) 963-5000

(Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications)

 

 

March 16, 2021

(Date of Event Which Requires Filing of this Statement)

 

 

If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this Schedule because of Rule 13d-1(e), 13d-1(f) or 13d-1(g), check the following box  ☐

 

 

 

[(Page 1 of 10 Pages)]


CUSIP No. 92335C106    SCHEDULE 13D    Page 2 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

IN

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

0 Shares

      8     

SHARED VOTING POWER

 

2,276,867 Shares

      9     

SOLE DISPOSITIVE POWER

 

0 Shares

    10     

SHARED DISPOSITIVE POWER

 

2,276,867 Shares

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,276,867 Shares

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

6.8%

14  

TYPE OF REPORTING PERSON (See Instructions)

 

OO


CUSIP No. 92335C106    SCHEDULE 13D    Page 3 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Robert J. Hall

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

105,415 Shares (1)

      8     

SHARED VOTING POWER

 

2,707,055 Shares (2)

      9     

SOLE DISPOSITIVE POWER

 

105,415 Shares (1)

    10     

SHARED DISPOSITIVE POWER

 

2,707,055 Shares (2)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,812,470 Shares (1)(2)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.4% (1)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 6,489 shares of Restricted Stock Units held by Robert J. Hall that vested on April 5, 2020 and 98,926 shares held via direct ownership by Robert J. Hall.

(2)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust, 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation, 34,065 shares held by the Joan Byrne Hall 2017 Grantor Retained Annuity Trust #1 and 332,754 shares held by the Joan Byrne Hall Revocable Trust.


CUSIP No. 92335C106    SCHEDULE 13D    Page 4 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Joan Byrne Hall

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

0 Shares

      8     

SHARED VOTING POWER

 

2,707,055 Shares (1)

      9     

SOLE DISPOSITIVE POWER

 

0 Shares

    10     

SHARED DISPOSITIVE POWER

 

2,707,055 Shares (1)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,707,055 Shares (1)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.1% (1)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust, 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation, 34,065 shares held by the Joan Byrne Hall 2017 Grantor Retained Annuity Trust #1 and 332,754 shares held by the Joan Byrne Hall Revocable Trust.


CUSIP No. 92335C106    SCHEDULE 13D    Page 5 of 10 Pages

 

  1 

 

NAMES OF REPORTING PERSONS

 

James B. Byrne

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

367,122 Shares (1)

      8     

SHARED VOTING POWER

 

2,340,236 Shares (2)

      9     

SOLE DISPOSITIVE POWER

 

367,122 Shares (1)

    10     

SHARED DISPOSITIVE POWER

 

2,340,236 Shares (2)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,707,358 (1)(2)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.1% (1)(2)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 34,065 shares held by the James B. Byrne 2017 Grantor Retained Annuity Trust #1 and 333,057 shares held by the James Bradley Byrne Revocable Trust.

(2)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust and 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation.


CUSIP No. 92335C106    SCHEDULE 13D    Page 6 of 10 Pages

 

  1 

 

NAMES OF REPORTING PERSONS

 

Thomas F. Byrne, II

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

367,122 Shares (1)

      8     

SHARED VOTING POWER

 

2,340,236 Shares (2)

      9     

SOLE DISPOSITIVE POWER

 

367,122 Shares (1)

    10     

SHARED DISPOSITIVE POWER

 

2,340,236 Shares (2)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,707,358 (1)(2)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.1% (1)(2)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 34,065 shares held by the Thomas F. Byrne, II 2017 Grantor Retained Annuity Trust #1 and 333,057 shares held by the Thomas Farrell Byrne II Revocable Trust.

(2)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust and 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation.


CUSIP No. 92335C106    SCHEDULE 13D    Page 7 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Michael C. Ray

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

0 Shares

      8     

SHARED VOTING POWER

 

2,712,488 Shares (1)

      9     

SOLE DISPOSITIVE POWER

 

0 Shares

    10     

SHARED DISPOSITIVE POWER

 

2,712,488 Shares (1)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,712,488 Shares (1)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.1% (1)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust, 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation, 338,187 shares held by the Anne-Marie Ray Revocable Trust, and 34,065 shares held by the Anne-Marie Ray 2017 Grantor Retained Annuity Trust #1.


CUSIP No. 92335C106    SCHEDULE 13D    Page 8 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Anne-Marie Ray

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

0 Shares

      8     

SHARED VOTING POWER

 

372,252 Shares (1)

      9     

SOLE DISPOSITIVE POWER

 

0 Shares

    10     

SHARED DISPOSITIVE POWER

 

2,712,488 Shares (1)(2)

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

2,712,488 Shares (1)(2)

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

8.1% (1)(2)

14  

TYPE OF REPORTING PERSON (See Instructions)

 

IN

 

(1)

Includes 338,187 shares held by the Anne-Marie Ray Revocable Trust, and 34,065 shares held by the Anne-Marie Ray 2017 Grantor Retained Annuity Trust #1.

(2)

Includes 2,276,867 shares held by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust and 63,369 shares held by the Barbara Bradley Baekgaard Family Foundation.


CUSIP No. 92335C106    SCHEDULE 13D    Page 9 of 10 Pages

 

  1   

NAMES OF REPORTING PERSONS

 

Barbara Bradley Baekgaard Family Foundation

  2  

CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*

(a)  ☒        (b)  ☐

 

  3  

SEC USE ONLY

 

    

  4  

SOURCE OF FUNDS

 

OO

  5  

CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)

 

  6  

CITIZENSHIP OR PLACE OF ORGANIZATION

 

United States of America

NUMBER OF

SHARES

 BENEFICIALLY  

OWNED BY

EACH

REPORTING

PERSON

WITH

 

      7     

SOLE VOTING POWER

 

0 Shares

      8     

SHARED VOTING POWER

 

63,369 Shares

      9     

SOLE DISPOSITIVE POWER

 

0 Shares

    10     

SHARED DISPOSITIVE POWER

 

63,369 Shares

11    

AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

 

63,369 Shares

12  

CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES (See Instructions)

 

13  

PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

 

0.19%

14  

TYPE OF REPORTING PERSON (See Instructions)

 

OO


CUSIP No. 92335C106    SCHEDULE 13D    Page 10 of 10 Pages

 

This Amendment No. 14 (“Amendment No. 14”) amends the Schedule 13D, as such schedule has previously been amended (the “Schedule 13D”), filed by the Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust (the “Trust”), Robert J. Hall, Joan Byrne Hall, Michael C. Ray, James B. Byrne, Thomas F. Byrne, II, Anne-Marie Ray and the Barbara Bradley Baekgaard Foundation (the “Foundation” and, collectively with the persons and entities named above, the “Reporting Persons”) with respect to the common stock, no par value (the “Common Stock”), of Vera Bradley, Inc. (the “Issuer”). Except as otherwise set forth herein, this Amendment No. 14 does not modify any information previously reported by the Reporting Persons in the Schedule 13D, as amended.

 

Item

5. Interest in Securities of the Issuer.

See the information contained on the cover pages of this Amendment No. 14, which is incorporated herein by reference. The percentage of shares of Common Stock beneficially owned by each Reporting Person is based on 33,414,490 outstanding shares of Common Stock of the Issuer as of December 2, 2020, as reported in the Issuer’s Form 10-Q for the quarterly period ended October 31, 2020. In computing the number of shares of Common Stock beneficially owned by a person, common shares subject to restricted stock units, options, warrants or rights, if any, held by that person that are currently exercisable or are exercisable or vest within 60 days of the date hereof are deemed outstanding with respect to that person but are not deemed outstanding with respect to any other person.

Since January 25, 2021, each of the James Bradley Byrne Revocable Trust, the Thomas Farrell Byrne II Revocable Trust, the Anne-Marie Ray Revocable Trust and the Joan Byrne Hall Revocable Trust sold shares of Common Stock as set forth below:

James Bradley Byrne Revocable Trust

 

Date

   Number of Shares Sold      Weighted Average Price  

March 16, 2021

     100,000      $ 10.93  

Thomas Farrell Byrne II Revocable Trust

 

< tr bgcolor="#cceeff" style="page-break-inside:avoid ; font-family:Times New Roman; font-size:10pt">

Date

   Number of Shares Sold      Weighted Average Price  

March 16, 2021

     100,000      $ 10.93  

Anne-Marie Ray Revocable Trust

 

Date

   Number of Shares Sold      Weighted Average Price  

March 16, 2021

     100,000      $ 10.93  

Joan Byrne Hall Revocable Trust

 

Date

   Number of Shares Sold      Weighted Average Price  

March 16, 2021

     100,000      $ 10.93  

All of the transactions listed above involved sales in the public trading markets.


SIGNATURE

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

Dated: March 26, 2021

BARBARA B. BAEKGAARD 2009 GRANTOR RETAINED ANNUITY TRUST     

 

By:  

/s/ Joan Byrne Hall

  Joan Byrne Hall
  Trustee
By:  

/s/ James B. Byrne

  James B. Byrne
  Trustee

BARBARA BRADLEY BAEKGAARD FAMILY FOUNDATION

 

By:  

/s/ Joan Byrne Hall

  Joan Byrne Hall
  Trustee
By:  

/s/ James B. Byrne

  James B. Byrne
  Trustee
By:  

/s/ Anne-Marie Ray

  Anne-Marie Ray
  Trustee
By:  

/s/ Thomas F. Byrne, II

  Thomas F. Byrne, II
  Trustee
By:  

/s/ Barbara B. Baekgaard

  Barbara B. Baekgaard
  Trustee
 

/s/ Robert J. Hall

  Robert J. Hall
 

/s/ Joan Byrne Hall

  Joan Byrne Hall


       

/s/ Michael C. Ray

  Michael C. Ray
 

/s/ James B. Byrne

  James B. Byrne
 

/s/ Thomas F. Byrne, II

  Thomas F. Byrne, II
 

/s/ Anne-Marie Ray

  Anne-Marie Ray